When Keeping It Rhyl – Punk-Plan appeared in the summer of 2021, it looked at first glance like a straightforward local compilation — another DIY record gathering North Wales bands under the Link2Wales banner. But behind the vinyl sleeve lay something far more ambitious: a speculative vision of Rhyl’s cultural future, built from sound, imagination, and community grit.
The compilation was conceived and produced by Jimmy Loizeau and Matt Ward of Goldsmiths, University of London, in collaboration with myself (Neil Crud). Together we built the album as part of a larger speculative design project after I asked: what if Rhyl, a struggling seaside town, built the world’s longest pier — one that housed a University of Music and Media?
From that question grew an imaginary urban plan — “The Punk-Plan” — and the record that gave it shape. Keeping It Rhyl became not just a collection of songs, but a “material manifestation of a possible future”, as one academic description put it. The album captures the sound of a community that’s endured decades of cultural ebb and flow — a sonic map of resilience.
Released digitally and on vinyl through Link2Wales on 14 June 2021, Keeping It Rhyl – Punk-Plan features 12 tracks (13 digitally) from artists connected to Rhyl and the wider North Wales underground. The tracks were “generously donated” by musicians who have long been part of the area’s independent scene — one that Link2Wales has chronicled and championed since 1999.
One news article reads:
Unlike many conceptual art projects, Keeping It Rhyl was released into the wild with the same energy as a punk record — available on Bandcamp, promoted across DIY channels, and embraced by the scene it came from. Reviews have been limited but appreciative. The Link2Wales site itself described it as a “collaborative compilation” uniting music and imagination, while a Reddit post in r/punk introduced it simply and proudly: “Link2Wales Records is proud to be part of the collaborative compilation album Keeping It Rhyl.”
For those who know the town, or who’ve ever felt the tug of a small scene refusing to fade, Keeping It Rhyl – Punk-Plan is more than a compilation. It’s a declaration: that even at the edge of the map, the beat goes on.

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